FOR IMMEDIATE RELEASE
MINNEAPOLIS, MN – March 31, 2021 – Maker of leading commercial cold storage solutions, Everidge, is proud to announce Heather Tisdale as their new Director of Marketing and Culinary. Heather brings over 15 years of cross-functional marketing experience and industry experience to her new role at the company. Most recently, she served as Product and Sales Training Manager for the parent company of several brands in foodservice, sanitary maintenance, and hospitality and was the host and producer for industry podcast, Tastes & Trends.
Prior to working in manufacturing, Heather was the Events and Operations Manager for the School of Hospitality and Tourism Management at Oklahoma State University. While at OSU, Heather launched and managed the successful QSR concept Planet Orange, with a “Proudly Serve Starbucks” and grab-and-go kiosk. She was the Events Advisor for the Distinguished Chef Event and The Wine Forum of Oklahoma, while also co-instructing the Senior Capstone course, among others.
In addition to her experience in Product Training, Hospitality, and Education, Heather has years of broadcasting and media production experience that is expected to be a boon to the company’s content marketing engine. The hire is part of several strategic moves by Everidge to continue to fortify their position as the most innovative name in commercial cold storage solutions. As Director of Marketing and Culinary, Heather will be responsible for increasing brand reach and engagement, positively influencing sales of the company’s walk-in coolers and freezers, and cook-chill specialty solutions.
“I’m honored to join the team at Everidge and look forward to implementing creative marketing campaigns and strategy that provide significant brand lift and ROI for Everidge and its line of leading commercial foodservice and food retail products,” said Tisdale. “I have a very unique professional and educational background, and this opportunity was just an incredible fit in every way.”
Beyond deep industry and related experience, Heather also has an educational background that matched the company’s desire for marketing, education, and culinary experience. She has an Associate’s in Culinary Arts from The Culinary Institute at Platt College, a Bachelor’s in Career and Technical Education from Oklahoma State University, and is working on a Master’s in Communication with an emphasis in New Media and Marketing from Southern New Hampshire University.
About Everidge: Headquartered in Plymouth, MN, Everidge has operations and manufacturing facilities in Winnebago, MN, Rancho Cucamonga, CA, Andover, KS, Covesville, VA, and Greeneville, TN. Everidge’s family of brands now includes CrownTonka, International Cold Storage, LoTemp Doors, PrepRite, and ThermalRite. For more information, visit www.everidge.com.
Director of Marketing and Culinary