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RSM Event Survey
Event Name
(Required)
Month
(Required)
Select Event Month...
January
February
March
April
May
June
July
August
September
October
November
December
Year
(Required)
Select Event Year...
2025
2026
2027
Audience Quality
How would you describe the overall audience at this convention in terms of relevance to our products and services?
Highly relevant / strong target audience
Moderately relevant
Mixed relevance
Mostly not relevant
Lead Volume (hard ROI input)
Approximately how many total meaningful booth conversations did you have?
0-10
11-25
26-50
100+
Lead Quality / Fit (pipeline relevance)
Of those conversations, what % felt like a good fit for our offerings?
0-25%
26-50%
51-75%
76-100%
What Role/title types were most common?
Next-Step Conversion (ROI predictor)
How many contacts agreed to a concrete next step? (demo, quote request, site visit, intro to decision-maker, etc.)
0
1-3
4-7
8-12
13+
Product Line Pull / Attention by Topic
Which product line(s) or message(s) generated the most engagement at the booth?
Competitive & Market Intel
Did you learn anything actionable about competitors, pricing expectations, common objections, or emerging needs?
Marketing Support: Booth Setup & Materials
Did you have all the displays, samples, signage, and marketing materials you needed to effectively represent our brand at the booth?
Yes, everything I needed
Mostly, but a few items were missing
No, several important items were missing
Comment
Material Effectiveness
How effective were the displays and materials in helping you explain our product lines and services?
Very effective
Somewhat effective
Neutral
Somewhat ineffective
Very ineffective
Overall Feedback & Improvements
What is one thing we should keep and one thing we should improve for future conventions (e.g., materials, messaging, booth layout, product focus)?
Would you do this event again?
Yes — priority event
Yes — but adjust booth/message/materials
Maybe — depends on cost/goal alignment
No — not a fit
Other
Comment
Δ
Brands
CrownTonka
ThermalRite
International Cold Storage (ICS)
Cool on the Move
PrepRite
ReFresh
LoTemp Doors
SmartRite
Everidge UV Pro
Products
Walk-In Coolers & Freezers
Controlled Environments
Mobile Units
Replacement Doors
Walk-In Monitor System
Walk-In Monitor System
Sanisteel
Blast Chiller & Shocker Freezers
Refrigeration Systems
Services
Construction Services
ReFresh
Parts
Resources
About Us
Our Company
Our Impact
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Find Your Local Rep
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