With COVID19 and the rapidly changing buying habits of consumers, grocery retailers are increasingly offering services for curbside pickup and delivery. A common challenge for the existing grocery retail brick and mortar facilities is how to repurpose facilities that were not designed for curbside pickup or delivery as what is becoming business essential.
The common constraints for curbside pickup are space and customer flow.
Space: Freeing up retail floor space for additional merchandise. Having sold merchandise taking up retail space, preventing sales opportunities.
Customer Flow: Provide the most convenient and safest method for customers to pick up groceries and non-perishables.
Options with Pro’s/Cons:
Case Study Example:
A 200 store Mid-Atlantic based grocery retailer with an average store size of 50,000 sf, but ranging from 8,000 to 71,000sf. The solution this retailer selected was the one-piece box by ICS to optimize space, customer flow, utilize cost-savings. This retailer worked with International Cold Store (ICS) by Everidge Inc. to customize this one-piece box with custom shelving, sizing, and vinyl wrapping. As a result, the retailer leveraged their curbside cold storage solution as a promotional tool to drive customer engagement.
Shown below is the early prototype. The 3-door box provides storage for dry goods, cooler, and freezer. The box arrived pre-assembled with refrigeration and required a single trade (electrician) to install. The box was operational within 2-hours of delivery.
Based upon the success of the early prototypes, the retailer will be expanding its operations to 150 of their 200 stores through their seven-state market area in the Mid-Atlantic.
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